---
title: Lofted Lines Wins Best Wallcovering At BDNY!
description: Phillip Jeffries is thrilled to be chosen as one of this year’s Best of BDNY Product Design and Best Exhibit winners. Our new acoustical wallcovering Soft Surrounds won!
image: https://blog.phillipjeffries.com/hubfs/BDNYbooth2025.png
---
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November 10, 2025 | [About Us](https://blog.phillipjeffries.com/tag/about-us)
# Lofted Lines Wins Best Wallcovering At BDNY!
*We are honored to announce a 2025 Best of BDNY Product Design Award.*
Phillip Jeffries was thrilled to exhibit at this year's BDNY show in New York City and honored to win The Best Of BDNY award.
Step inside the exciting and innovative world of hospitality design at the Boutique Design New York (BDNY) trade show. This yearly event is a gathering of the industry's most talented designers, architects, and visionaries, all showcasing their latest and most impressive work.
PJ CONTRACT team is excellent at service, sampling, and bringing your vision to life!
**We Have A Winner!**
We are thrilled to be chosen as one of this year’s [Best of BDNY Product Design and Best Exhibit winners](https://bdny.com). Our new acoustical wallcovering Lofted Lines won! A modern take on architectural molding, this large-scale dimensional design is meticulously crafted with suede-like fabric and a soft layer for a refined look with sound absorption. Thank you BDNY! And congratulations to all the other winners and finalists!
[Lofted Lines](https://www.phillipjeffries.com/shop/wallcoverings?pj_grid%5BrefinementList%5D%5Bitmclss%5D%5B0%5D=TX1001200)
Best of BDNY, Wallcovering
[](https://www.phillipjeffries.com/shop/wallcoverings?pj_grid%5BrefinementList%5D%5Bitmclss%5D%5B0%5D=TX1001200&pj_grid%5BrefinementList%5D%5Bis_new_or_recent%5D%5B0%5D=1)
The Phillip Jeffries Booth
Another highlight of the BDNY show for us was our booth in the Javits Center! It provided a 360-degree experience with stunning wallcovering from our Fall 2025 collections.
PJ's immersive trade show booth at BDNY showcased a variety wallcovering textures and patterns in every direction and on every surface. From wrapping the walls to wrapping books, the process took more than 64 man-hours for the wallcovering alone and a total of 4 days to complete! Wrapping the exterior is a handsome large-scale plaid design and our newest mural. [SHOP Kent](https://www.phillipjeffries.com/shop/wallcoverings?pj_grid%5BrefinementList%5D%5Bitmclss%5D%5B0%5D=DI1000550&pj_grid%5BrefinementList%5D%5Bis_new_or_recent%5D%5B0%5D=1)
"The inspiration was a combination of a library and cigar room. We wanted to it to feel masculine and elevated with a little lightness on the interior." said Kara, Visuals Design Director. "My favorite part is Kent on the exterior. It's transforms the booth into a mysterious, sophisticated present. Kent is so versatile and the scale is perfect for this installation."
### About Phillip Jeffries:
What began in 1976 as a family-founded business with just ten grasscloths has evolved into a global design force. Phillip Jeffries wallcovering can be found in the world’s leading fashion houses, luxury hotels, corporate headquarters, and private and celebrity residences, with clients including Cartier, Dior, and Four Seasons. Distributed in more than 100 countries and flagship showrooms in New York, London, Paris, and Singapore, the company has become synonymous with innovative design, exceptional service, and the fastest delivery in the industry. Still family owned and operated, Phillip Jeffries stays true to its purpose of making the world more beautiful, one wall at a time. For more information, visit[PHILLIPJEFFRIES.com](https://www.phillipjeffries.com/?utm_source=hubspot&utm_medium=blog&utm_campaign=none&utm_term=phillip-jeffries)
**Tags:** [About Us](https://blog.phillipjeffries.com/tag/about-us),[PJ Contract: Stories That Inspire](https://blog.phillipjeffries.com/tag/pj-contract-stories-that-inspire)
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